Benita Chacko
OTT Streaming

Will JioCinema’s Rs 29/month plan help it fight subscription fatigue among users?

Experts debate the reason for the low pricing and how it'll impact the Indian OTT landscape.
OTT Streaming

Will JioCinema’s Rs 29/month plan help it fight subscription fatigue among users?

Experts debate the reason for the low pricing and how it'll impact the Indian OTT landscape.
Marketing

afaqs! CMO Dialogues with Anoop Manohar, CMO, Axis Bank 

afaqs! CMO Dialogues features interviews with chief marketing officers where we find out what influences the marketing strategies of leading brands and how CMOs are navigating the ever-changing marketing landscape. 
Advertising

From Spotify to Tinder: Brands are rallying voters for General Elections 2024

As we enter the second polling phase, major brands launch election-themed campaigns.
afaqs! Pause

afaqs! Pause - Sujay Rachh, Chief Marketing Officer, Nuvama Group

Here’s a little sneak peek into his work day, leadership mantra, and advice to young professionals.
Advertising

WPP Q1 2024 revenue down by 1.4% from Q1 2023, India stands out with 6.6% growth

The agency plans to get back on track for growth this year, with new business lineup and strong AI-driven creativity and media skills.
Brands

Nestlé introduces Nespresso in India's premium market, will be available by end of 2024

The company will offer Nespresso coffees through e-commerce channels.
Advertising

MakeMyTrip launches new films ft. Ranveer Singh and Alia Bhatt, showcasing its benefits in unlikely scenarios

The films highlight easy international bookings with MakeMyTrip, suitable for new and experienced travelers alike.
Marketing

afaqs! CMO Dialogues with Anoop Manohar, CMO, Axis Bank 

afaqs! CMO Dialogues features interviews with chief marketing officers where we find out what influences the marketing strategies of leading brands and how CMOs are navigating the ever-changing marketing landscape. 
Advertising

From Spotify to Tinder: Brands are rallying voters for General Elections 2024

As we enter the second polling phase, major brands launch election-themed campaigns.
afaqs! Pause

afaqs! Pause - Sujay Rachh, Chief Marketing Officer, Nuvama Group

Here’s a little sneak peek into his work day, leadership mantra, and advice to young professionals.
Advertising

WPP Q1 2024 revenue down by 1.4% from Q1 2023, India stands out with 6.6% growth

The agency plans to get back on track for growth this year, with new business lineup and strong AI-driven creativity and media skills.
Brands

Nestlé introduces Nespresso in India's premium market, will be available by end of 2024

The company will offer Nespresso coffees through e-commerce channels.
Advertising

MakeMyTrip launches new films ft. Ranveer Singh and Alia Bhatt, showcasing its benefits in unlikely scenarios

The films highlight easy international bookings with MakeMyTrip, suitable for new and experienced travelers alike.